Social entrepreneurship is very close to any other type of business. Such companies take a special care of their clients, search for opportunities to implement it, act within their limited resources, and seek innovation. Naturally, social enterprises also aim at earning income and paying salaries to their workers. Even non-profit organizations do it. The difference lies in clearly-shaped social goal, the core mission of a social company. Think of Muhammad Yunus and his Grameen Bank. The primary aim of microloans was supporting the poorest social classes of Bangladesh, not earning revenue on interests.
Social enterprise is a business-like organization focused on social benefits. Years ago, people who aimed at providing social benefits did it in form of charities that were not always effective. Today we understand that a social service is a business as well and it must uphold business standards to grow and perform its functions. Financial discipline, efficient operations, sound strategy, and effective planning made nonprofits revise their altruistic goals. The task of social enterprises, however, is not easy at all. They must uphold their high social values and earn basic income to keep the business alive at a time.
Social entrepreneurs support a positive social change but they do it in a clever way. Microfinance institutions, education programs, and services for economically vulnerable social classes always search for ways to cover more of their target group. They think strategically and look for ways to earn enough money to be useful to those who cannot pay. Social businesses have huge future prospects as their target sector is enormous in many countries.